Since text messaging first became available in 1996 it has a mass market communication platform and a cultural phenomenon of the 21st Century.
The use of SMS will continue to grow as companies turn the service into a critical business function. Text messaging’s ability to immediately reach a customer anywhere and its low cost offer the ability to reach customers (external and internal) with a personally targeted message delivered “into their pocket in real time”.
Used properly SMS marketing is really effective Customer Relationship Management as it goes a long way to giving information, knowledge and empowerment to customers and the understanding that “my supplier is really looking out for me”. For example: an insurer or broker sending details of local emergency numbers such as hospitals and consulates.
Tuesday, May 18, 2010
free SMS Marketing in pakistan
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