Thursday, May 27, 2010

Self Fulfilling Prophecy in MBA

Self Fulfilling Prophecy in MBA
The term "self fulfilling prophecy" was defined by the American sociologist William Isaac Thomas (1863-1947) in the dictum: 'If men define situations as real, they are real in their consequences.'
Events tend to turn out as one has hypothesized, not because of some great insight but because one behaves in a manner to achieve this outcome. A large body of evidence exists in various areas of psychology supporting the self-fulfilling prophecy.

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